Journal

What is Ethical Swimwear? Why it's a Crucial Trend in the Bikini Market

What is Ethical Swimwear? Why it's a Crucial Trend in the Bikini Market

Ethical swimwear is a term used more and more frequently in the bikini world as demand continues to grow. But what is an ethical bikini? The term ...

The Classic Triangle String Bikini Set - Why it's a Must Have Summer Staple

What is a triangle string bikini? When picturing the quintessential bikini, the image that almost always flashes to mind is a triangle string bikin...

Top Reasons to try a Thong Bikini This Summer

We love the minimal vibe that is created when wearing a cheeky thong bikini bottom. It is a style that can be so flattering and comfortable. As ...

The Black Bikini - Sleek, Sexy, and an Absolute Classic

The little black bikini is a summer must-have! It is a classic that can be the go-to for many, many, summer funtivites and a love of ours becau...

Why Choosing Adjustable Swimwear is so Important

We love adjustable swimwear for the flexibility it provides to the wearer. As our bodies are continually changing, and not made exactly like every...

6 Reasons High Waisted Bikini Bottoms Are The Most Flattering and Comfortable Choice

I don't know about you, but we are beyond happy the high waisted bikini bottom trend is here to stay. High waisted swimwear bottoms are our go-to ...

The Benefits of Seamless Swimwear

Bathing Suits That Won't Dig In Have you ever worn a swimsuit that fit like second-skin? It's amazing! Perhaps you've only had experiences with bat...

The Perks of Wearing Cheeky Bikini Bottoms

What are Cheeky Bikini Bottoms? Cheeky bikini bottoms are incredibly flattering, offering less coverage than traditional swimwear bottoms to show ...

The Difference Between Fast and Slow Fashion in the Swimwear Industry

The term fast and slow fashion have been used over the last couple of years to try and help consumers discern the difference between brands focused...

The Ribbed Bikini - Why We Love Textured Swimwear

Ribbed swimwear fabric is perhaps the most versatile and flattering new element to have entered the swimwear scene in quite sometime, and we are o...

How to Protect Your Skin From the Sun While Wearing a Bikini

As our desire to protect our skin in the sun increases with age, we wanted to share some practical tips on how to keep your skin safe while sportin...

The Sports Bra Bikini Top - How to Choose the Best Athletic Swimwear

Athleisure wear is the cross of athletic wear and, as the name suggests, clothing suited to leisurely lounging or a casual day out. We are huge fa...

What is Sustainable Swimwear?

Sustainability at its core is the longing to be engaged in a process that does no harm to the earth, or greatly minimizes it. Sustainability in c...